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Allume Group

Q1/Q2 2025 Allume Insider Report (AIR) Now Available

With 58% of shoppers having replaced traditional search engines with GenAI for product search, and 57% spending more time online searching for the best price, brands are scrambling to optimize their content and messaging for the AI-assisted and value-conscious shopper. 

What does this mean, and how can brands stay relevant with the fast-changing shopper? What does it take to win in this new era of digital commerce? Allume Group has you covered with key takeaways in our latest Allume Insider Report (AIR) – hot off the press!

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Prepare your business for this quarter’s shopper trend with our latest commerce trend report, AIR. Every quarter, we analyze and identify the hottest trends in our fast-changing Commerce industry. We do the daunting legwork – monitoring news and industry reports, listening to podcasts, attending conferences, and interviewing industry thought leaders – to bring you this recap of the most impacting trends for your business. 

Contact us for a private workshop on shopper trends for your business, or download our free report  to learn more. d

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