Transforming Digital Commerce Strategy into Action
Turn Opportunity Into Advantage
Allume Group helps brands and agencies unlock growth, profitability, and share in today’s complex retail environment. From Amazon to omnichannel, we partner with your team to make smarter strategic decisions, optimize performance, and gain a competitive edge.
Who We Work With
We partner with consumer brands and agencies looking to:
- Respond faster to a changing shopper
- Increase sales and market share
- Empower your team’s digital transformation and align cross-functional teams
- Build practical, go-do strategies
Allume Group lives and breathes the commerce space as much as Publicis Groupe does—and delivers information to our practitioners in a very approachable way.
Our Services
Strategic. Practical. Actionable. Affordable.
Growth & Profitability Audits
- Unlock quick wins and longer-term levers
- Assess AI-readiness and digital performance
- Spot gaps in channel or retail media strategy
- Annual Vendor Negotiations and JBP Support
Digital Strategy & Planning
- Go-to-market strategies
- Develop or pressure-test eCommerce strategies, omnichannel playbooks, retailer-specific approaches
Digital Transformation
- Identifying key competencies
- Organizational design and benchmarking
- Building agility
Custom Research & Insights
- Bespoke category, shopper, and competitive studies
Due Diligence for Investors
- Evaluate digital opportunity and readiness for PE-backed brands
Pitch Development for Agencies
- Refine how you position your services to brand-side buyers
Why Allume Group
We understand what it takes to win in digital commerce—because we’ve done it ourselves.
Deep retailer, brand, and agency experience
POV across thousands of brands
Easy-to-apply frameworks for immediate success
Guidance grounded in results
Modest prices; big impact
Built-in community of expert perspectives
Allume Group’s presentation was a catalyst for change in my professional strategy.
Results We Deliver
- Increased sales and profitability
- Gained market share from key competitors
- Improved cross-functional collaboration
- Clear prioritization and execution plans
- Stronger, more confident teams
Results
Global CPG
- Amazon team outperformed category and earned “Team of the Year” 2x
- Strategy, AVN support, and cross-functional training
Media Holding Company
- 20K+ employees upskilled on digital commerce topics
- Average feedback score: 8.7/10
Mid-Market Brand
- Strategy implementation drove sales growth ahead of peers
- Clear investment focus areas and action plan
Ready to Get Started?
We meet you where you’re at – and —then help you get where you want to go. Let’s explore your next opportunity together.