Highlights from the Path to Purchase Retail Media Summit can be found here. 

Additional Resources from the Allume Group

• Retail Media Advertising Strategy – eLearning course by the Allume Group
• IAB Clean Rooms Guidance and Recommended Practices
• A top Unilever exec breaks down the CPG giant’s investments in e-commerce advertising and why it’s pushing for retailers to adopt better measurement standards
• The Death of the Keyword, by Justin Leigh
• Physical Stores are Poised to be the Next Major Media Channel for Retailers
• Future With Fawzi – Instagram