Episode 34 of the WSL Future Shop Podcast for retail strategists and shopping futurists features a discussion with Allume Group Founder Andrea K. Leigh. Wendy Liebmann and Andrea discuss digital shopping entering the fourth generation of commerce and considerations for engaging shoppers when they are now in “always on” mode. As Wendy proclaims, “If you want to see the future, follow the shopper”. Tune in to hear the perspective and tips from these retail industry experts.
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