Q4 2024 Allume Insider Report (AIR) Now Available
Throughout the year we’ve covered essential aspects of cultivating a beloved brand with Authenticity, Trust, and Loyalty. This quarter, we focus on the rising importance of building brand advocates. The power of referrals is huge.
Learnings from Emerson Group’s Industry Day
Thanks to The Emerson Group for hosting another magnificent and informative Industry Day event! We were proud to have our Founder and CEO Andrea K. Leigh share the stage with Guru Hariharan of CommerceIQ to discuss algorithmic retail. Attendees learned Andrea and Guru’s thoughts on some keys to success in algorithmic retail, forecasts on near-term […]
Upskilling your Workforce for eCommerce with Allume Group’s Andrea K. Leigh
This episode of The CPG Guys podcast, hosted by Sri Rajagopalan and Peter V.S. Bond, explores the purpose behind Allume Group, tactics for upskilling teams working in and around eCommerce, and the importance of consumer brands and brand-enablers or practitioners owning their strategic development. Tune in here.
Digital Shelf Institute Podcast: Retailer, Shopper, and Economic Trends
DSI’s podcast hosts talk with Allume Group’s Andrea Leigh about retailer, shopper, and economic trends affecting commerce. This episode talks through Allume Group’s Ecommerce Insider Quarterly (EIQ) Report and covers actionable advice to fight some industry headwinds and take advantage of opportunities revealed in the EIQ data.
Allume Group Launches a Comprehensive eCommerce Strategy Certification Program for Brand and Retail Practitioners
SEATTLE – October 20, 2022 – Allume Group, the leading destination for knowledge and insights on digital commerce, today launches a comprehensive certification program on eCommerce Strategy based on the company’s proven eCommerce Success Framework. Prior to today, practitioners – including brands, brand-enablers, and retailer professionals – could advance their careers and further their company’s success […]
Q3 2022 eCommerce Insider Quarterly (EIQ) Report Now Available
Allume Group’s eCommerce Insider Quarterly Report includes insights on the last quarter’s eCommerce, manufacturer, and retail trends and predictions.
Three Shopper Trends in Post-COVID eCommerce
As observed by all, the last two years spent quarantining has drastically affected our constantly developing market. Initially starting with a recession, the COVID-19 pandemic quickly changed our economy and it seems that some alterations may last. Over the past year, we’ve slowly emerged from our homes and are readjusting to our old ways. However, it […]
Q2 2022 eCommerce Insider Quarterly (EIQ) Report Now Available
Allume Group’s eCommerce Insider Quarterly Report includes insights on the last quarter’s eCommerce, manufacturer, and retail trends and predictions.
Retail Future Shop Podcast: Amazon, Omni-commerce, the Metaverse and What Comes Next
Episode 34 of the WSL Future Shop Podcast for retail strategists and shopping futurists features a discussion with Allume Group Founder Andrea K. Leigh. Wendy Liebmann and Andrea discuss digital shopping entering the fourth generation of commerce and considerations for engaging shoppers when they are now in “always on” mode. As Wendy proclaims, “If you […]
The most pressing consumer and commerce trends in 2022
This article was originally published in Chain Drug Review. Congratulations, you made it! 2021 was a year of transformation for both brands and retailers. Massive supply chain disruptions forced us to pivot when products ran out-of-stock. Retailers rushed to initiative delivery programs to accommodate shoppers’ needs. And as costs skyrocketed, further adjustments were made to […]