Upskilling your Workforce for eCommerce with Allume Group’s Andrea K. Leigh
This episode of The CPG Guys podcast, hosted by Sri Rajagopalan and Peter V.S. Bond, explores the purpose behind Allume Group, tactics for upskilling teams working in and around eCommerce, and […]
Amazon Q3 2022 Earnings Recap
Amazon Q3 2022 Earnings Recap The Results Revenue strengthened, especially in online and physical stores, which added $3B this quarter and grew 7% y/y. Net Income of $2.87B wasn’t a great […]
Allume Group Launches a Comprehensive eCommerce Strategy Certification Program for Brand and Retail Practitioners
Allume Group Launches a Comprehensive eCommerce Strategy Certification Program for Brand and Retail Practitioners SEATTLE – October 20, 2022 – Allume Group, the leading destination for knowledge and insights on digital […]
Borne of eCommerce, Retail Media is Here to Stay
Chat GPT on Digital First Strategy Allume Group asked ChatGPT to write a 250-word essay on the importance of consumer brands adopting a digital-first strategy. This is un-edited, but parts […]
Industry Expert Andrea K. Leigh Launches Allume Group to Address eCommerce Strategy Expertise Gap
New Education Company to Deliver Scalable eCommerce Education, Certifications, and Community for Brands and Brand-Enablers to Win in eCommerce SEATTLE – April 21, 2022 – Allume Group, an eCommerce education […]
Allume Group Releases the Q1 2022 eCommerce Insider Quarterly (EIQ) Report
In this 2 part video series with Jeffery Woldt of Chain Drug Review, Andrea K Leigh analyzes Omnichannel Retailing and its impact on the retail marketplace and talks about Amazon’s relentless pursuit of consumer-centric innovation, ongoing efforts to carve out a bigger presence in the food and health care sectors, and synergies between the company’s online and brick-and-mortar assets.
2022 ReThink Retail Top Influencer Recognition Awarded to Andrea K. Leigh
Please join us in congratulating Andrea K. Leigh for being selected by ReThink Retail as a retail expert and top influencer in 2022.
F.I.R.M. Framework for Amazon Annual Vendor Negotiations
Andrea K Leigh discusses her F.I.R.M. Framework, which will help any company prepare for their Amazon Annual Vendor Negotiations in 4 straight-forward steps:
F = Find Your Data
I = Isolate Your Points of Leverage
R = Relax & Go Slow
M = Mine for Information