AI promises efficiency and personalization for shoppers
This article originally appeared on April 27, 2025, in Chain Drug Review April 27, 2025- If you’ve ever searched Crest Toothpaste on Amazon and found yourself doom-scrolling through the 819 search results, you already know: Search-based shopping is broken. The digital shelf has become cluttered, chaotic and, frankly, exhausting. As Scott Galloway once observed at […]
Learning About AI Vocabulary
April 12 2025- Are you confused about AI vocabulary? You’re not alone! Here are a few terms you might be hearing lately, with some commerce examples of each. For excellent explainer videos, I recommend following Fawzi Ammache on Instagram.
Andrea K. Leigh featured in Zitcha’s “The First Word in Retail Media” eBook
March 26, 2025- Andrea K. Leigh featured in Zitcha’s “The First Word in Retail Media” eBook alongside industry experts Colin Lewis, Parbinder Dhariwal, Claire Wyatt, Steve Biddle, Sam Walston, Bryan Gildenberg, Michal Geller, and Tim Bagwell. https://www.zitcha.com/the-first-word-in-retail-media?utm_campaign=10538352-The%20First%20Word%20in%20Retail%20Media&utm_source=linkedin&utm_medium=social
Andrea K. Leigh featured on The Digital Deep Dive Podcast
March 12, 2025- Andrea K. Leigh was featured on The Digital Deep Dive Podcast with Aaron Conant discussing Amazon Annual Vendor Negotiations. Hear the episode or watch the video here. https://podcasts.apple.com/us/podcast/amazon-vendor-negotiations-with-andrea-leigh/id1618985157?i=1000698993589 Watch the video here: https://www.youtube.com/watch?v=3OMrnvQWcCI
Four Things Brands Need to Know About Amazon’s new COSMO AI Search
Throughout the year we’ve covered essential aspects of cultivating a beloved brand with Authenticity, Trust, and Loyalty. This quarter, we focus on the rising importance of building brand advocates. The power of referrals is huge.
Four Things Brands Need to Know About Amazon’s new COSMO AI Search
Throughout the year we’ve covered essential aspects of cultivating a beloved brand with Authenticity, Trust, and Loyalty. This quarter, we focus on the rising importance of building brand advocates. The power of referrals is huge.
Q4 2024 Allume Insider Report (AIR) Now Available
Throughout the year we’ve covered essential aspects of cultivating a beloved brand with Authenticity, Trust, and Loyalty. This quarter, we focus on the rising importance of building brand advocates. The power of referrals is huge.
Q3 2024 Allume Insider Report (AIR) Now Available
Looking to catch up on the most recent quarter’s shopper, eCommerce, brand manufacturer, and retailer (and Amazon) updates and trends? Allume Group’s latest commerce trends report AIR (Allume Insider Report), is now available. Prepare your business for this quarter’s shopper trend with our latest commerce trend report, AIR. Every quarter, we analyze and identify the […]
Q2 2024 Allume Insider Report (AIR) Now Available
Looking to catch up on the most recent quarter’s shopper, eCommerce, brand manufacturer, and retailer (and Amazon) updates and trends? Allume Group’s latest commerce trends report, newly relaunched as AIR (Allume Insider Report), is now available. Each quarter, we analyze and identify the hottest trends in our fast-changing Commerce industry. We do the daunting legwork – monitoring […]
Q1 2024 Allume Insider Report (AIR) Now Available
Looking to catch up on the most recent quarter’s shopper, eCommerce, brand manufacturer, and retailer (and Amazon) updates and trends? Allume Group’s latest commerce trends report, newly relaunched as AIR (Allume Insider Report), is now available to read. Each quarter, we analyze and identify the hottest trends in our fast-changing Commerce industry. We do the daunting legwork […]