This episode of The CPG Guys podcast, hosted by Sri Rajagopalan and Peter V.S. Bond, explores the purpose behind Allume Group, tactics for upskilling teams working in and around eCommerce, and […]
Amazon Q3 2022 Earnings Recap The Results Revenue strengthened, especially in online and physical stores, which added $3B this quarter and grew 7% y/y. Net Income of $2.87B wasn’t a great […]
Allume Group Launches a Comprehensive eCommerce Strategy Certification Program for Brand and Retail Practitioners
Allume Group Launches a Comprehensive eCommerce Strategy Certification Program for Brand and Retail Practitioners SEATTLE – October 20, 2022 – Allume Group, the leading destination for knowledge and insights on digital […]
Chat GPT on Digital First Strategy Allume Group asked ChatGPT to write a 250-word essay on the importance of consumer brands adopting a digital-first strategy. This is un-edited, but parts […]
New Education Company to Deliver Scalable eCommerce Education, Certifications, and Community for Brands and Brand-Enablers to Win in eCommerce SEATTLE – April 21, 2022 – Allume Group, an eCommerce education […]
In this 2 part video series with Jeffery Woldt of Chain Drug Review, Andrea K Leigh analyzes Omnichannel Retailing and its impact on the retail marketplace and talks about Amazon’s relentless pursuit of consumer-centric innovation, ongoing efforts to carve out a bigger presence in the food and health care sectors, and synergies between the company’s online and brick-and-mortar assets.
Please join us in congratulating Andrea K. Leigh for being selected by ReThink Retail as a retail expert and top influencer in 2022.
Andrea K Leigh discusses her F.I.R.M. Framework, which will help any company prepare for their Amazon Annual Vendor Negotiations in 4 straight-forward steps:
F = Find Your Data
I = Isolate Your Points of Leverage
R = Relax & Go Slow
M = Mine for Information