7 Things Brands Must do to Prepare for Q4 on Amazon
The fourth quarter of the year, starting October 1, is the largest selling season of the year on Amazon, with many of our clients driving up to 75% of their annual traffic and sales in three short months. It’s an incredible opportunity to grow share and increase your customer base! With that in mind, there are several “watch-outs” that can trip you up and dampen sales performance. Below you’ll find a list of best practices, tried and true across both our clients as well as brands I managed back in my Amazon days…