Q3 2023 Ecommerce Insider Quarterly (EIQ) Report Now Available
Q3 2023 Ecommerce Insider Quarterly (EIQ) Report Now Available Looking to catch up on the most recent quarter’s shopper, eCommerce, brand manufacturer, and retailer (and Amazon) updates and trends? Allume Group’s Q3 2023 eCommerce Insider Quarterly Report is now available to read! Each quarter, Allume Group analyzes and summarizes the big news and themes in […]
Path to Purchase Institute Retail Media Summit – Additional Resources
Highlights from the Path to Purchase Retail Media Summit can be found here. Additional Resources from the Allume Group Retail Media Advertising Strategy – eLearning course by the Allume Group IAB Clean Rooms Guidance and Recommended Practices A top Unilever exec breaks down the CPG giant’s investments in e-commerce advertising and why it’s pushing for retailers […]
Allume Group and Publicis Commerce Partner to Advance Digital-first Capabilities Through Education
Allume Group and Publicis Commerce Partner to Advance Digital-first Capabilities Through Education Allume Group is delighted to announce it will serve as a leading provider for Publicis Commerce’s ongoing and advanced eCommerce education. Through the partnership, Allume Group provides synchronous workshops and on-demand eLearning courses to the Publicis Commerce team on topics including retail media advertising, category […]
Q4 2022 eCommerce Insider Quarterly (EIQ) Report Now Available
Allume Group’s eCommerce Insider Quarterly Report includes insights on the last quarter’s eCommerce, manufacturer, and retail trends and predictions.
Amazon Q3 2022 Earnings Recap
Amazon Q3 2022 Earnings Recap The Results Revenue strengthened, especially in online and physical stores, which added $3B this quarter and grew 7% y/y. Net Income of $2.87B wasn’t a great story, expecially since about half of this is a favorable impact from Rivian. Q4 guidance was lower than analyst expectations, and the stock tumbed as […]
Borne of eCommerce, Retail Media is Here to Stay
Chat GPT on Digital First Strategy Allume Group asked ChatGPT to write a 250-word essay on the importance of consumer brands adopting a digital-first strategy. This is un-edited, but parts we thought were particularly good are starred. Not bad ChatGPT! “In today’s increasingly digital world, it has become essential for consumer brands to adopt a […]
The Three Keys to Success in eCommerce Marketplaces
In this 2 part video series with Jeffery Woldt of Chain Drug Review, Andrea K Leigh analyzes Omnichannel Retailing and its impact on the retail marketplace and talks about Amazon’s relentless pursuit of consumer-centric innovation, ongoing efforts to carve out a bigger presence in the food and health care sectors, and synergies between the company’s online and brick-and-mortar assets.
Allume Group Releases the Q1 2022 eCommerce Insider Quarterly (EIQ) Report
In this 2 part video series with Jeffery Woldt of Chain Drug Review, Andrea K Leigh analyzes Omnichannel Retailing and its impact on the retail marketplace and talks about Amazon’s relentless pursuit of consumer-centric innovation, ongoing efforts to carve out a bigger presence in the food and health care sectors, and synergies between the company’s online and brick-and-mortar assets.