Selling on Amazon with the Jason & Scot Show
Jason & Scot speak with Andrea K. Leigh about her background and experiences at Amazon, the digital grocery market and Amazon’s efforts in the segment, and the best practices and common pitfalls in Selling on Amazon.
Amazon’s New End Game is Likely Third Party Sellers. What Retail Brands Should Do About it
If you aren’t already a manufacturer AND a seller, you need to be! I just returned from ChannelAdvisor’s Catalyst Conference in Nashville, TN, attended by hundreds of third-party sellers on all major marketplaces: Amazon, eBay, Walmart, Sears, Alibaba, etc.
Hybrid Selling Models on Amazon – Why the Hype?
The single biggest growth opportunity for your brand might be opening a third-party seller account. More and more brands (including some of my clients) are seeing significant sales uptick by transitioning to a “hybrid” model to address a variety of challenges on Amazon – persistent out of stocks/inventory management, circumventing Amazon’s aggressive price matching strategy, a means to manage products requiring special handling, getting more direct access to their customers, and to keep selling their CRaP on Amazon (no, it’s not potty talk – if you don’t already know about CRaP, see my previous article).